About Us
What is this website for?
The Fork2Fork website is about keeping you informed of the benefits of buying fresh, direct and local food, for you and your family. We want to keep it simple – would you like to buy fresh local food direct? If so, our website aims to tell you examples of where you can buy as well as why you should buy direct and local.
This website is packed with a hive of information, from a directory of other links where you can find further food information (go to Find Food) through to an interactive map (go to What’s On) showing you the location of farmers’ markets, food festivals, and much, much more.
Who are these real producers the campaign talks about? Our Case Studies pages tell you the behind the scenes stories in bringing you the best quality food and drink, why they began their businesses, their inspirations and hopes for the future.
The Fork2Fork - Real Food From Real People campaign is just as much about showing you the real people which produce the products that end up on your table as it is about highlighting the other reasons why buying fresh, direct and local food beats the competition.
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What is the Fork2Fork campaign?
The Fork2Fork campaign is a two-year information and awareness raising campaign to encourage people to buy direct from producers. There are numerous opportunities to buy direct be it from farmers’ markets, farm shops, box schemes, online, food festivals and of course from the farm gate itself.
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Who runs it?
The Fork2Fork campaign is directed by FBA, an award winning PR, design and public affairs agency based in Aberystwyth. FBA was awarded the project in recognition of our expertise in Welsh food branding and PR, covering over 20 years experience working with some of Wales’ most recognisable food brands, including Rachel’s Organic, Halen Mon, Edwards of Conwy. The company has won many Design and PR awards and commendations, including numerous UK CIPR awards, such as the national Gold for Best Integrated PR Campaign in 2009 and the UK’s overall best PR magazine and newsletter publication for 2008. FBA will be directing the Fork2Fork campaign until the end of September 2011. More information about FBA can be found on www.fbagroup.co.uk
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How is the project funded?
The Fork2Fork campaign is funded by the Supply Chain Efficiencies scheme (SCE) through the Rural Development Plan for Wales 2007-2013, which is funded by the Welsh Assembly Government and the European Agricultural Fund for Rural Development: Europe investing in Rural Areas.
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How do I contact the campaign?
Click here to contact us.
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